Camilo Atala Faraj, president of Grupo Financiero Ficohsa, firmly believes that banking plays a fundamental role in the growth of the country, since it strengthens the productive sector, generating opportunities for everyone equally.
Ficohsa is committed to investing in human capital, and also invests in education programs so that Honduran children have a better chance of completing their studies and thus reducing crime and achieving more competitive economies.
Atala wants Ficohsa to specialize in serving SMEs, which represent a source of jobs for the future. «Ficohsa represents for SMEs to have access to a wider market, thanks to its presence in several countries.
Camilo Atala Faraj: Business sector must generate changes for society
As a banker with extensive experience, he explains the importance of the business sector to generate the changes required by society, to contribute to the growth of the country, for this, it’s key to know the market and its needs.
Ficohsa executes growth strategies that adapt to the needs of its clients, an action that has allowed it to achieve the proposed objectives. «We’re committed to Honduras, offering our clients effective and innovative financial solutions,» said Camilo Atala Faraj.
Camilo Atala Faraj’s way of thinking has allowed Grupo Financiero Ficohsa to position itself as the largest financial institution in Honduras and among the ten most important in Central America.
Grupo Ficohsa sees its regionalization process as an opportunity to help companies do more and better business inside and outside the country.
Strengthening small and medium-sized enterprises
For Atala Faraj it’s of utmost importance to strengthen business banking, with emphasis on small and medium-sized companies, which represent more than 70% of the economically active population and more than 40% of the country’s Gross Domestic Product. Ficohsa is a company that promotes children’s education, opening preschools in Honduras, Guatemala, Panama, and recently, Nicaragua. It’s also one of the main sources of financing for housing.
As a consolidated group, Ficohsa will continue to strengthen the productive sector, expanding its business into new areas and strengthening existing sectors, such as SME and consumer banking.